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D’vine line taps efficacy of vine for an ageing skin

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Ophthalmologist Dr. Richard Mauer is reported to have created a new skin care line, d’vine, based on wine extracts and grapes. Apparently, the cosmetic industry has made its foray into exploring the polyphenols in grape skin and seeds.

Therefore, there is nothing new in the manifestation of antioxidants from grapes in a line of cleansers, moisturizers, mists, masks, serums, eye creams and products for men. What might appeal consumers is the claims made in the names of the products as in Petite Sirah Cleanser, Zinfandel Scrub, Chardonnay Gel and Riesling Serum, to be made available in medical or destination spas, priced in between $40 to $92.

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There has been evidences backed by dermatologists and editors of skin magazines that the trend of using grapes in skin care products is consolidated in the d’vine line with research into the biochemistry of wine and purity from the Californian grapes. Consumers might find a promising beginning to an anti-ageing skin with the promising benefits of polyphenols for skin from the d’vine line.

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