Nowadays everyone is passionate about having a fair skin and look beautiful. Beauty has come to be associated with fair skin. Today’s world is full of pollution and ultraviolet rays which darkens the skin. The most effective, popular, and safe way (in comparison to other methods) to deal with this problem is by using a good skin whitening cream. A few years back whitening creams were prescribed by doctors, but now these are available over the counter and many people are using them on daily basis.